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Investment (Hard Money)

To put it simply: if people invest money in your project, they expect to get it back. But not all investors are created equal – more money means, well, more everything. On top of that, there are different types of investments for media projects that determine what role the investors play and how much they might be willing to sink into your dream.



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Wouldn’t it be nice if one person, place or thing could fund your entire budget? While the truly professional media financier has become a rare specimen, there still are a few out there.

TOPICS COVERED IN TOUGH MONEY:

  • STUDIO
  • MEDIA HEDGE FUND
  • BRANDING
  • PASSIONATE (CRAZY) PATRON

Equity is the bread and butter of most independent productions. Offering an ownership stake in exchange for profits is more like a traditional investment model, and can attract more traditional investors.

TOPICS COVERED IN EQUITY STAKE:

  • PRIVATE EQUITY
  • ANGELS

There’s actually some good news about raising money for your project! It gets a lot easier when you have half of what you need – or at least convince people you have about 50% with letters of interest and intention.

TOPICS COVERED IN 50% MONEY:

  • SOFT MONEY
  • FILM PRE-SALES
  • TV PRE-SALES
  • DISTRIBUTION ADVANCE

If you had the choice between putting your money in an almost completed project or a vague idea with a couple of inexperienced producers attached, which would you choose? Okay, now if you also had the option of getting your money back before all those other suckers who anted up early in the game, would you also go for that option?

TOPICS COVERED IN DEBT:

  • GAP (SUPER GAP)
  • COMPLETION
  • MEZZANINE DEBT
  • BRIDGE
  • NEGATIVE PICK UP
  • P&A FUNDING
  • CREDIT CARDS

Resources

Article

Attention, Filmmakers: 6 Tips for Getting Your Film Financed

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6 Ways to Fund Your Independent Projects

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10 Routes to Finance Your Film

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How to Fund Your Movie: A Guide to the Basics of Film Finance

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The Basics of Film Financing

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Independent Film Financing – The Options

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How to Find Funding for your Documentary

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How to Find Independent Film Funding for Movies and Documentaries

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